Corporate Culture Bears Rich Fruits, Joint Efforts Bring Promising Future

    Annual Meeting of Chinese Corporate Culture Management 2016 & Corporate Culture Innovation Achievement Exhibition was held in Liuzhou, Guangxi from September 28 to 29. At the meeting, Far East Holding Group won the title of “Top 10 Influential Corporate Culture” award and “Gold Prize of Corporate Promotional Film.” Zhou Dongjiao, assistant president and chief administrative officer (CAO) of Far East Holdings Group, won the honor of “Outstanding Personage of Corporate Culture.” Other guests participating in the event further included Qin Mengmeng, investor and head of Brand Culture Center; Zhang Yunfei, assistant director and Gong Miaolin, senior consultant of Far East Holding Group.

Qin Mengmeng (first from the left) Accepting “Top 10 Influential Corporate Culture” Award on Behalf of Far East Holding Group

Zhang Yunfei (fourth from the right) Accepting “Gold Prize of Corporate Promotional Film” on Behalf of Far East Holding Group

    Hosted by China Culture Administration Association, the event invited over 500 experts and scholars in the field of corporate culture as well as famous entrepreneurs to Liuzhou. They discussed over corporate culture to promote corporate development. Chang Pijun, former Deputy Chief Librarian and Party Secretary of National Library of China and Executive Vice Chairman of China Culture Administration Association, delivered opening remarks. Wei Gangqiang, Deputy Party Secretary and Director of State-owned Assets Supervision and Administration Commission of People’s Government of Guangxi Zhuang Autonomous Region, addressed the audience. Xie Yuntian, Chairman of Corporate Culture Management Committee of China Culture Administration Association, delivered a keynote speech themed on “Hold on to Original Aspiration, Seek Innovation and Create New Dynamism for Corporate Culture during the 13th Five-Year Plan.”

Chang Pijun, Former Deputy Chief Librarian and Party Secretary of National Library of China and Executive Vice Chairman of China Culture Administration Association, Delivers Opening Remarks

Wei Gangqiang, Deputy Party Secretary and Director of State-owned Assets Supervision and Administration Commission of People’s Government of Guangxi Zhuang Autonomous Region, Addresses the Audiences

Xie Yuntian, Chairman of Corporate Culture Management Committee of China Culture Administration Association, Delivers a Keynote Speech

    Advanced corporate culture is the driving force for corporate survival and development, and it is the most essential symbol that makes an enterprise stand out among its competitors. As the first private enterprise obtaining the honor of National Corporate Culture Demonstration Base, Far East Holding Group always attaches great importance to corporate culture and strives to develop cultural advantages and competitive edge. In the development course, we have created unique harmonious culture, which creates harmonious internal and external environment for the Group and guarantees strong vitality and competitiveness. Modern management and culture management have been well integrated and combined.

    Far East Holding Group has won many titles or awards such as “Model Enterprise of Excellent Corporate Culture of China,” “Excellent Corporate Culture Achievements Awards,” “Advanced Enterprise of Corporate Culture Development in China,” and “International Corporate Culture Academic Achievement Award.” Now, Far East Holding Group again won an important award in the field of corporate culture. This fact fully demonstrates that corporate culture offers great driving force for the healthy development of Far East Holding Group.

    It is worth to note that Relay 100, a corporate promotion film of Far East Holding Group, stood out among all entries and won gold prize in the competition of “The Voice of Enterprise of China.”This film showcases the corporate concept, values and talent cultivation of Far East Holding Group, which shows our painstaking efforts. A micro-perspective is able to show corporate culture. This film is another promotional film following the first micro-film, 33 Days in Far East Holding Group, that won The Most Valuable Micro-film Award at the 10thAsia Brand Ceremony.

Scene of the Event

    China Culture Administration Association is a professional organization responsible for corporate culture administration under the Ministry of Culture. Assessment is conducted for corporate culture from the perspectives of cultural concepts, development and management. To win the award, enterprises or individuals must: obtain outstanding achievements in corporate culture theory and practice, enjoy relatively high popularity and reputation and make great contribution to the industry.